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Steepe & Company clients range from small boutique to large international asset managers. Work performed for these clients varies greatly with a core focus on increasing sales volumes and providing wholesaler coverage to IIROC and MFDA channels across Canada.

Case Study
Our client is a well established investment counsel firm with two income pools run internally and used within the discretionary accounts sold directly to retail investors. This asset management firm had an existing sales team and was looking to increase the assets managed in its pooled funds.

Steepe & Company helped transform this very successful and tightly run organization into a firm geared to work with third-party investment advisors including fee-based brokers, family offices, investment counselors and institutions. To accomplish this, Steepe & Company directed and executed a strategic plan that involved:
• creating new marketing material and website
• developing an F Class structure and other products
• conducting research to determine appropriate class structure
• acquiring compliance approval for fund distribution
• coordinating efforts with legal markets, compliance, service providers and in-house administrators

The client was unfamiliar with costs and processes involved to convert an internal pool into an acceptable fund supported by Fundserv and made available to IROC brokers.  Steepe & Company was happy to help.

 

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